New Balance 740V2

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-40%
New Balance 740V2 Concord Grape - U740CG2 - Mentastore
New Balance 740V2 Concord Grape Sale priceFrom €134.95
-2%
New Balance 740v2 blue agate white - U740ST2 - Mentastore
New Balance 740v2 Blue Agate White Sale priceFrom €164.95 Regular price€172.88
24H
New Balance 740v2 Pink Granite Mineral - U740YG2 - Mentastore
New Balance 740v2 Pink Granite Mineral Sale priceFrom €139.95
Sold out
New Balance 740v2 Silver Red - U740ZL2 - Mentastore
New Balance 740v2 Silver Red Sale price€154.95
New Balance 740v2 Monarch Wine - U740MS2 - Mentastore
New Balance 740v2 Monarch Wine Sale priceFrom €179.95
New Balance 740V2 Pink Granite - U740PP2 - Mentastore
New Balance 740V2 Pink Granite Sale priceFrom €164.95

Buy New Balance 740v2 at Mentastore

Looking to buy the New Balance 740v2? This collection shows every 740v2 we carry at Mentastore, from the purple Concord Grape to soft Pink Granite and sporty Silver Red. Every pair is new, unworn and checked by our own team before it ships. Order online with shipping across Europe, or visit our store at Heuvelstraat 92 in Tilburg to see the 740v2 up close and try on your size.

The 740v2 is one of the newer New Balance models in our range, and it is made for people who like their sneakers sporty and a little bold. Think layered mesh, shiny overlays and colour combinations that look straight out of the early 2000s.

What is the New Balance 740v2?

The 740v2 is the second version of the New Balance 740, a running shoe from the brand's archive. Where the first 740 has a classic retro runner shape, the v2 is based on a later version of that shoe and has its own layout of overlays and a more technical, Y2K inspired look. New Balance brought it back as a lifestyle sneaker at a time when everyone was looking for running shoes with that early 2000s feel.

If you like the original but want something with more colour and detail, the v2 is a natural choice. Want to compare both versions side by side? Our New Balance 740 collection shows the original and the v2 together.

Design and comfort of the 740v2

The upper of the 740v2 combines breathable mesh with layered synthetic overlays that wrap around the toe, the sides and the heel. Metallic and contrasting details make the shoe look busy in a good way, typical of running shoes from that era. The midsole is cushioned and has a slightly chunky profile, but the shoe still feels light on your foot.

Inside, the padded collar and tongue keep you comfortable, and the sole gives you a soft, stable step. That makes the 740v2 a pair you can wear all day, from the city to the office and on trips.

Popular New Balance 740v2 colorways

The 740v2 is all about colour. These are the pairs our customers ask about most:

  • Concord Grape: deep purple tones combined with grey and silver, one of the most eye catching New Balance colorways in our store.
  • Pink Granite and Pink Granite Mineral: soft pink with grey and silver details. Very popular as a women's sneaker.
  • Blue Agate White: white with fresh blue accents, a sporty summer pick.
  • Silver Red: metallic silver with red details, for the full Y2K running look.
  • Monarch Wine: a deep wine red that works well in autumn and winter.

Some pairs are in our own stock in Tilburg, others come from our trusted suppliers. Check the product pages for the sizes that are available right now.

New Balance 740v2 for women and men

The 740v2 is a unisex sneaker with a wide size range. Many women go for Pink Granite, Pink Granite Mineral or Blue Agate White, while men often choose Silver Red, Monarch Wine or Concord Grape. In the end it is your own style that decides. We always show the EU size on the product page, so you simply order the size you normally wear.

How does the New Balance 740v2 fit?

As general advice, most people take their usual sneaker size in the 740v2. The fit is comfortable and fairly standard in width, with enough room in the toe box for everyday wear.

  • Between two sizes? Many people choose the larger one, especially with thicker socks.
  • Wider feet? Half a size up can give a bit more room at the front.
  • Already own a New Balance 740 or 530? Most people take the same size in the 740v2.

The easiest way to be sure is to try a pair on in our store in Tilburg. Ordered online and the size is not right? You have 14 days to return or exchange.

How to style the New Balance 740v2

Because the 740v2 has so much colour and detail, it works best with a simple outfit. Grey sweatpants, baggy jeans, nylon track pants or cargo shorts with white socks let the shoe stand out. Concord Grape looks great with grey and black, Pink Granite with light denim and cream, and Monarch Wine with brown and navy in the colder months. Fans of other Y2K runners like the ASICS Gel-1130 will feel right at home in the 740v2.

To keep the mesh and overlays fresh, brush off dry dirt, use a mild sneaker cleaner and let the shoes air dry. Our sneaker cleaning products make it easy.

Why buy your New Balance 740v2 at Mentastore

Mentastore has been selling sneakers and streetwear since April 2023, and more than 30,000 satisfied customers have shopped with us since. We are rated 4.3 on Trustpilot. What you can expect:

  • 100% authentic: every item is new and unworn and is checked by our own team before it ships, also items from our suppliers. Read more on our authenticity page.
  • A real store at Heuvelstraat 92, 5038 AH Tilburg: try on, see the pair in person or pick up your online order.
  • In-stock items ship within 24 hours when you order before 17:00 on working days. Items from suppliers take 1 to 10 working days.
  • Pay later with Klarna, 14 days to return or exchange, and shipping across Europe.

Related New Balance collections

Looking for something calmer? The New Balance 530 is a lighter retro runner in mostly white and silver, and the New Balance 9060 is the chunky best seller of the moment. Or browse all New Balance sneakers.

Frequently asked questions

How does the New Balance 740v2 fit?

Most people take their usual sneaker size. If you have wider feet or are between sizes, half a size up is a common choice. You can always try them on in our store in Tilburg.

What is the difference between the 740 and the 740v2?

The 740v2 is the second version of the 740. It has its own layout of overlays, more colour and a slightly more technical look. The fit and comfort are very similar.

Which New Balance 740v2 colorway is the most popular?

Concord Grape and Pink Granite are the pairs our customers ask about most, followed by Blue Agate White and Silver Red.

Are the New Balance 740v2 at Mentastore authentic?

Yes. Every pair is new and unworn and is checked by our own team before it ships, also pairs that come from our suppliers.

Can I try on the New Balance 740v2 in Tilburg?

Yes. Visit us at Heuvelstraat 92 in Tilburg to try on different sizes, or pick up your online order in the store.